Position Overview
Job Summary You will support the planning and execution of integrated marketing campaigns across Frasers Property Singapore's retail portfolio, helping to drive shopper traffic, engagement, and affinity for our malls. This includes developing campaign concept and roll-out plans, coordinating in-mall advertising and on-ground touchpoints, and supporting social media, Frasers Rewards Experience (FRx) program, digital communications and content plans in partnership with internal stakeholders and appointed agencies. You are passionate about organising and executing engaging events that would delight shoppers and increase their affinity for our malls. You are a skilled storyteller, who uses words and visuals effectively to produce captivating multimedia stories for our various channels. This role reports to the Manager, Marketing, and will work closely with the Assistant Director, Marketing (Portfolio) for projects and campaigns delivery. Job Description Portfolio Campaign Planning & Manage...