As a key member of the Enterprise Marketing team, the assistant manager will shape and influence the B2B and B2B2C customer journey across multiple touchpoints—driving full-funnel growth with focus on awareness, acquisition, activation and engagement campaigns.

The ideal candidate brings strong growth marketing expertise, a data-driven mindset, and the ability to operate autonomously while leading cross-functional initiatives.

Key Responsibilities

Marketing Initiatives and Programme Development:

• Lead strategy and execution of growth initiatives and scalable marketing programmes across the B2B and B2B2C customer journey, with focus on awareness, acquisition, activation and engagement campaigns
• Develop integrated growth plans leveraging paid, owned and earned channels and marketing platforms (automation, CRM, analytics, content systems) to maximise customer activation and long-term val...