Position Overview
Job Description
We are seeking a Senior Email Marketing Specialist to guide the strategic planning and execution of
email programs that drive customer engagement and business results. This role will focus on developing
and optimizing email strategies across campaigns, automations, and journeys, translating marketing
objectives and customer insights into effective messaging, targeting, and lifecycle approaches. The
Senior Email Marketing Specialist will partner closely with stakeholders to guide campaign direction,
oversee quality assurance and approvals, and ensure timely, accurate deployment through Salesforce
Marketing Cloud Engagement. The ideal candidate brings 4+ years of hands-on experience managing
and evolving email programs, a strong understanding of HTML/CSS and Marketing Cloud Automations
and Journeys, and a collaborative, strategic mindset. Experience with AMPscript, Server-side JavaScript,
and/or SQL is preferred.
Responsibilities
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