Position Overview
Description We are looking for an experienced Email Marketing Manager to join our team on a long-term contract basis. In this role, you will play an integral part in developing and optimizing customer lifecycle marketing programs while ensuring seamless communication and campaign execution. This position is based in Austin, Texas, and requires someone with a strong attention to detail and a solid background in email marketing platforms and automation.
Responsibilities:
• Build and implement customer lifecycle nurture programs to drive engagement and retention.
• Develop and maintain the infrastructure for customer trust communications to ensure consistency and reliability.
• Enhance segmentation frameworks by utilizing product and account data for targeted campaigns.
• Streamline campaign workflows to reduce backlog and improve execution speed.
• Create and standardize Marketo templates and lifecycle documentation for efficient campaign management.
• Deliver ...