Position Overview
Description
Email Marketing Manager
π Location: On-site - Arlington, TX
Weβre looking for an Email Marketing Manager with a strong track record in campaign execution and performance management to drive engagement, retention, and revenue through strategic email marketing initiatives. This role will own the end-to-end email lifecycle β from planning and execution to optimization and reporting.
What Youβll Do
+ Lead end-to-end email campaign execution, including planning, segmentation, deployment, and QA
+ Manage and optimize automated and triggered email programs (lifecycle, nurture, retention, etc.)
+ Analyze performance metrics (open rates, CTR, conversion, revenue) to drive continuous improvement
+ Develop testing strategies (A/B and multivariate) to optimize subject lines, content, timing, and audience segmentation
+ Partner with creative and content teams to produce compelling, on-brand email experiences
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