Description X Up Brands is a dynamic and fast-growing company that manages a portfolio of e-commerce and Amazon FBA businesses.

Overview

We are looking for a data-driven and creative Email Marketing Expert to plan, execute, and optimize high-performing email campaigns. The ideal candidate will be responsible for driving customer engagement, retention, and revenue through strategic email marketing initiatives.

Key Responsibilities

• Plan, create, and execute email marketing campaigns (promotional, lifecycle, retention, and transactional)
• Develop and manage email automation flows (welcome series, abandoned cart, post‑purchase, win‑back, etc.)
• Segment audiences based on behavior, demographics, and lifecycle stage
• Write compelling email copy and collaborate with designers for high‑converting creatives
• Optimize campaigns through A/B testing (subject lines, creatives, CTAs, timing)
• Monitor and ana...