Position Overview
About the Role We’re looking for a data-driven Growth Marketing Sr/Executive (Marketplaces ) to plan, execute, and optimize paid media campaigns across Amazon , Flipkart, Myntra & Nyka a. You’ll be responsible for driving visibility, sales, and market share for our products, while ensuring campaigns deliver optimal ROAS . Key Responsibiliti es 1. Campaign Strategy & Se tupCreate advertising strategies for Amazon Sponsored Ads (Search, Display, Video) and other channel in-app promotio ns.Select targeting types: keywords, categories, competitors, and product targeti ng.Define budgets, bidding strategies, and promotional timelines for new launches and hero SK Us. 2. Optimization & Performance Manage mentMonitor campaigns multiple times a day, adjusting bids, keywords, and placements to meet K PIs.Optimize for ROAS, CTR, and conversion r ates through all available lev ers.Manage negative keywords and placement exclusions to reduce wasted sp end. 3. Cross-functional Collabor ationWork with ...