JOB DETAILS

Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
Develop and implement ecommerce strategy in order to improve website performance

Work with developers to improve website speed

Work wth the marketing team or manage digital marketers in order to improve quality and traffic acquisition

Re-Platforming website to new CMS, making website mobile capable

Research market in order to discover new trends and technologies in order to improve website performance

Analyse various data in order to deliver data driven strategies in order to deliver top performance and achieve kpis

Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media

Develop content calendar and oversee website uploads and landing pages development

Report on performance
FUNCTIONAL AREA