Join Acushnet Canada as the DTC Manager and shape the digital marketing landscape for Titleist and FootJoy. Your leadership will drive consumer engagement and maximize sales in a hands-on role.
As the DTC Manager, you will oversee the execution of digital plans that enhance brand presence and customer experiences. With a focus on acquiring and retaining customers, your role encompasses P&L management and creating strategic partnerships. You will evaluate emerging technologies to ensure compliance and elevate DTC performance.
Key Responsibilities:
• Build and implement annual DTC sales plans
• Manage Titleist and FootJoy e-commerce P&L
• Execute digital marketing strategies to drive traffic
• Produce performance tracking tools and KPIs
• Collaborate with global leads on market capabilities
Requirements:
• Bachelor’s degree with 7+ years in DTC sales
• Experience in the sporting goods sector
• Proficient in Emarsys and Commerce Cloud
• Strong project m...