• Develop and implement the annual marketing plan to support revenue and occupancy goals.

• Oversee all content & messages across online & offline channels.

• Manage the creation of all advertising and collateral materials to maintain brand consistency.

• Deploy marketing activations, coordinate marketing campaigns, promotions, and partnerships throughout the year to support hotel goals.

• Build strong relationships with tourism bureaus, community leaders, and media partners.

Act as the liaison for the hotel on PR activities and media releases, as well as brand custodian

• across all marketing channels and materials.

• Supervise all photoshoots and creative projects that enhance hotel visibility.

• Maintain consistent messaging and branding across all guest touchpoints.

• Prepare and control the marketing budget for the hotel.

• Track marketing expenses and measure ROI for all campaigns and ...