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Director, Integrated Marketing - Advanced Hydration

The Coca-Cola Company
Location 📍 Atlanta, United States
Posted 📅 June 15, 2026
Work Type ⏰ Full-time

Position Overview

Advanced Hydration is a dynamic, fast‑paced business unit at The Coca‑Cola Company where teams come together to lead what's next in hydration. With a portfolio that includes BODYARMOR Sports Drink, Powerade, vitaminwater, and smartwater, the group is driven by an entrepreneurial spirit, strong collaboration, and shared ambition. This is a place for people who think differently, move with agility, challenge the status quo, and thrive in an ever‑changing category. Joining the team means helping shape the future of hydration alongside passionate, collaborative teams committed to winning.

The Director, Integrated Marketing leads the development and execution of integrated marketing strategies for the Advanced Hydration portfolio (BODYARMOR, POWERADE, vitaminwater, smartwater) across multiple key bottling partners. This role owns the end-to-end integrated marketing plan for the territory-translating national brand strategies into localized, high-impact programs that drive consumer ...

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Job Details

Employment Type
Full-time
📊
Category
other-general
🏠
Work Arrangement
On-site
📍
Location
Atlanta, United States