Digital Strategist

• Bachelor’s degree in Digital Marketing, Marketing, Communications, or related field.


• 5+ years’ experience in a senior digital marketing or digital strategist role, preferably within higher education, corporate, or agency environments.


• Strong expertise in digital strategy, performance marketing, campaign execution and content roll-out.


• SEO/SEM, PPC, paid social, content strategy, email marketing, remarketing, and marketing automation.


• Track and measure marketing outcomes, including marketing activities, response, leads, sales, retention, and ROI.


• Proficient in Google Analytics, Google Ads, Meta Business Suite, CRM systems, email marketing platforms, and social media management tools.


• Data-drive...