Position Overview
Drive measurable growth at GreenShield as the Digital Performance Marketing Manager. This role focuses on advanced media planning and execution across multiple digital platforms.
You will report to the Director of Digital Marketing and will be instrumental in developing and managing performance marketing strategies that align with business goals. Overseeing significant budgets, you will leverage your deep expertise in analytics to enhance media efficiency and achieve brand growth.
Key Responsibilities: • Oversee cross-functional media planning and strategy • Set and allocate significant budgets effectively • Define KPIs and manage measurement frameworks • Analyze performance data to guide investment • Optimize paid media campaigns for better performance
Requirements: • 10+ years in performance marketing roles • Experience managing sizeable media budgets • Strong analytical skills for channel performance analysis • Familiarity with Google Ads and GA4 • Relevan...