Strategic Planning & Execution: Partner with the HQ team to develop and execute data-driven local digital marketing strategies, ensuring they accelerate brand growth and exceed business objectives.
Content Creation & Management: Develop and manage high-quality social media content by collaborating with internal and external teams. Focus on strategic content planning, briefing, and optimization to increase local market engagement and brand visibility.
Social Media Channel Management: Responsible for managing all digital platforms for the Singapore market, including Instagram, Facebook, TikTok, etc. Identify local opportunities for innovation based on platform trends and consumer behavior.
Campaign Planning & Execution: Plan and implement digital marketing campaigns to boost engagement, expand reach, and enhance brand awareness.