Position Overview
We are seeking a creative and results-driven Digital Marketing Specialist to join our team. In this role, you will be responsible for planning, executing, and optimizing digital marketing campaigns to increase brand awareness, generate leads, and drive business growth.
Key Responsibilities
- Develop and execute digital marketing campaigns across multiple platforms
- Manage and optimize paid advertising campaigns, including Google Ads and social media ads
- Create and schedule engaging content for social media, email marketing, and other digital channels
- Monitor campaign performance and provide data-driven recommendations for optimization
- Conduct keyword research and implement SEO best practices to improve website visibility
- Manage email marketing campaigns, audience segmentation, and automation workflows
- Track website traffic, engagement, and conversion metrics using analytics tools
- Collaborat...