Position Overview
Description We are looking for a skilled Digital Marketing Specialist to join our team on a contract basis in Mitchellville, Maryland. In this role, you will play a key part in developing and executing effective online marketing strategies to enhance brand visibility and drive engagement. If you have a strong background in digital marketing and analytics, we encourage you to apply.
Responsibilities:
• Plan, execute, and optimize digital marketing campaigns across multiple platforms, including Google Ads.
• Monitor and analyze performance metrics using tools like Google Analytics to measure campaign effectiveness.
• Develop and manage email marketing campaigns to improve customer engagement and lead generation.
• Conduct keyword research and implement SEO strategies to enhance online visibility.
• Create and manage pay-per-click (PPC) advertising campaigns to achieve marketing objectives.
• Collaborate with internal teams to ensure cohesive branding and messag...