Position Overview
Elevate brand visibility as a Senior Digital Marketing Specialist with a leading EdTech provider in Markham. Drive engagement through strategic digital campaigns across varied platforms.
As a Senior Digital Marketing Specialist, you will take charge of digital strategies within the education sector. This role demands at least 5 years of experience in digital marketing and a strong proficiency in tools like HubSpot. You will manage content creation, social media channels, and email campaigns, ensuring brand consistency and effectiveness across all platforms.
Key Responsibilities:
• Create engaging multi-format content for diverse platforms
• Manage B2B social media channels and track performance
• Develop and execute email nurturing programs in HubSpot
• Maintain website content and optimize SEO/AEO strategies
• Serve as the main contact for agency performance management
Requirements:
• 5+ years of digital marketing experience
• Background in EdTech or rela...