Digital Campaign Management: Develop, execute, and manage digital marketing campaigns with a strong focus on Google Ads, PPC campaigns, META campaigns, etc.
Social Media Strategy and Engagement: Develop and evolve social media strategies that drive engagement, revenue, and brand follower-ship across platforms such as Facebook, Instagram, LinkedIn, YouTube, and TikTok.
Market Research and Analysis: Conduct thorough market research and analysis to identify target audiences, industry trends, and competitor strategies to update campaign strategies.
Cross-Functional Collaboration: Work closely with cross-functional teams, including sales, developers, and others, to ensure cohesive and effective digital marketing strategies that align with overall business goals.
Advertising Budget Management: Manage advertising budgets, allocate resources effectively, and optimize campaign spending to achieve desired outcomes and maximize ROI.