Position Overview
Description We are looking for an experienced Digital Marketing Manager to join our team in Edwardsville, Illinois. In this role, you will play a key part in shaping our digital strategy, optimizing marketing performance, and driving data-driven growth initiatives. Reporting directly to the Chief Marketing Officer, this position offers a unique opportunity to influence membership growth and enhance brand visibility through innovative digital campaigns.
Responsibilities:
• Lead the development and execution of digital performance strategies, serving as the primary analytics partner to the Chief Marketing Officer.
• Manage and oversee paid media campaigns through collaboration with external agency partners, ensuring optimal performance and efficiency.
• Develop and present clear, actionable insights from marketing analytics and campaign data to guide leadership decisions.
• Oversee the utilization and optimization of the marketing technology stack to support comprehe...