Position Overview
Lead innovative digital marketing efforts as the Digital Marketing Manager at Rodan. This role emphasizes HubSpot expertise, campaign analytics, and a strong focus on collaborative execution.
Rodan is searching for a Marketing Manager – Digital with over five years in B2B marketing. Your expertise in HubSpot, campaign performance, and website management will help shape our digital strategy. Engage cross-functionally with Sales and Revenue Operations, ensuring a data-driven approach and optimal technology usage for marketing initiatives.
Key Responsibilities:
• Own HubSpot and develop its strategic roadmap
• Plan and execute email marketing campaigns with A/B testing
• Publish and optimize web content for SEO and AEO
• Manage Rodan's corporate LinkedIn page and content calendar
• Monitor and report on campaign performance metrics
Requirements:
• 5+ years in B2B digital marketing
• Strong HubSpot platform ow...