As a Digital Marketing Manager at Knak, harness your skills to amplify brand growth through targeted demand generation strategies. Focus on paid media, SEO, and data-driven optimization.
This role requires a seasoned marketer with 6-10 years of experience in B2B demand generation. You will work closely with the sales and content teams to implement innovative campaigns that enhance user acquisition and increase revenue. Your ability to translate brand narratives into actionable marketing plans is crucial in connecting creativity with business outcomes.
Key Responsibilities:
• Manage full-funnel demand generation strategies for profitability
• Collaborate with sales and marketing for alignment on targeting
• Optimize campaigns based on performance data and insights
• Lead budget allocation and forecasting for demand initiatives
• Test and analyze new digital formats and channels
Requirements:
• 6–10+ years in demand gen, growth, or performance marketing
• Pr...