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Digital Marketing Executive (Performance Marketing)
Manage and optimise paid acquisition campaigns across major digital advertising platforms to achieve lead generation and revenue targets.
Monitor campaign performance metrics, identify growth opportunities, and implement strategies to improve conversion rates and return on advertising spend.
Conduct audience segmentation, A/B testing, and budget allocation to maximise marketing effectiveness.
Analyse campaign data and prepare performance insights to support business and marketing decisions.
Collaborate with internal stakeholders to develop landing pages, creatives, and acquisition initiatives that drive scalable growth.
Requirements:
At least 2 years o...