ROLE DESCRIPTION

As Digital Marketing Executive, you will develop, enhance and run the digital marketing engine ensuring every campaign is targeted, datadriven and seamlessly executed. You will manage CRM workflows, SEO/SEM activity, analytics, and AIenabled content operations to support measurable pipeline growth. Working closely with the Senior Partner and other leaders in the business, you’ll optimise digital touchpoints, uphold brand and content standards, and provide insight that helps shape effective origination and marketing strategy. This role suits someone who is digitally savvy, analytical, commercially aware, proactive, and excited to blend creativity with technology to elevate our marketing performance.

ACCOUNTABILITIES & RESPONSIBILITIES

i) CRM Maintenance

• Build and manage dynamic customer segments in Dynamics 365 Marketing.
• Design, manage and optimise real time and dynamic customer journeys, nurture workflows, an...