Position Overview
**Overview**
OptiFreight® Logistics— a leader in healthcare logistics optimization—is seeking a strategic, data-driven‑ Digital Marketing Manager to accelerate digital engagement, optimize campaign performance, and support revenue growth across our logistics portfolio. This individual will play a critical role in planning, executing, and analyzing digital marketing programs that support brand awareness, lead generation, and customer engagement.
This position is ideal for a hands-on digital marketer who is skilled in marketing automation, paid media execution, and performance measurement. The Digital Marketing Manager will collaborate closely with product marketing, creative services, sales, and external partners to bring programs to life within Salesforce Marketing Cloud Account Engagement (formerly Pardot) and across various paid, owned and earned channels.
**Key Responsibilities**
**Digital Marketing Strategy & Execution**
+ Develop, launch, and optimize digital campai...