Flexible Work, Better Balance
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The Digital Experience Manager is responsible for defining and elevating the digital experience across direct eCommerce channels to drive conversion, engagement, and customer satisfaction.
As the Digital Experience lead within Commerce, this role establishes standards for Conversion Rate Optimization (CRO), user journeys, UX principles, experimentation, and on‑site personalization. The position ensures that Direct‑to‑Consumer (D2C) experiences are customer‑centric, commercially effective, and continuously optimized for growth.
The role also oversees digital experiences beyond core commerce platforms, including brand and content‑led digital assets, ensuring consistency in user experience, performance, and alignment with overall digital and commercial strategies.
How Will You Make an Impact? Digital Experience Standards