Position Overview
We‘re looking for a Digital Ad Copywriter with strong command over performance-driven and platform-native writing — someone equally comfortable crafting a scroll-stopping Instagram caption and a conversion-focused Amazon A+ module. You‘ll write across paid social, organic social, and e-commerce product pages, balancing brand voice with measurable performance.
Key Responsibilities
- Write and edit engaging, on-brand copy for paid and organic social media posts, ad creatives, and captions across Instagram, Facebook, LinkedIn, and X
- Adapt tone, length, and messaging based on platform norms and target audience behaviour
- Collaborate with the design team to align copy with visual creative for carousels, reels, and static ad units
- Write persuasive, benefit-led A+ content modules for Amazon and other marketplaces that improve conversion and reduce returns
- Translate product features into clear value proposit...