In conjunction with the Marketing Director, develop and integrate digital marketing strategies across web and social channels.
Maintain digital dashboards of multiple websites and social channels.
Create and upload copy and images for the businesses’ websites.
Work with agencies to design landing pages, website banners and assist with web visuals.
Work with agencies to deliver the SEO and PPC strategy to drive traffic and leads.
Work with agencies to conduct keyword research, improve website optimisation and web rankings (and other metrics) and web / social statistics reporting including SEO, PPC, followers, leads etc.
Use web analytics & management software (Google Analytics, Hubspot, SEM Rush etc.) to monitor key online marketing metrics to track success and make recommendations for improvement.