Central London (Hybrid: 3 days in-office)

Experience

1–3 years (Mid-level focus)

Role Overview

We are looking for a Digital Analytics Specialist to join a premier multi-brand retail group. This is a high-impact role focused on owning the end-to-end digital tracking infrastructure across a diverse portfolio of web and mobile app properties. You will ensure that data collection is accurate, scalable, and fully privacy-compliant, directly empowering data-driven decisions for household-name brands.

Core Responsibilities

• Tracking Infrastructure: Own the setup and optimization of Google Tag Manager (GTM) across web and mobile app platforms.
• Cross-Functional Collaboration: Partner with Developers, UX, Product, and Marketing teams to translate business questions into robust technical tagging requirements.
• Mobile App Excellence: Drive mobile analytics using Firebase and ...