Key Responsibilities

• Manage end-to-end digital ad operations across Direct, Programmatic, and Network monetization channels.

• Drive revenue growth through inventory management, yield optimization, pricing strategies, and performance monitoring.

• Handle PMP (Private Marketplace) and Programmatic Guaranteed (PG) deals.

• Optimize Ad Exchange performance, network demand, and header bidding initiatives.

• Manage RTB operations and support product development initiatives across mobile and desktop advertising platforms.

• Collaborate with Sales, Product, Analytics, and Client Servicing teams to ensure seamless campaign execution and delivery.

• Monitor campaign performance, troubleshoot issues, and implement optimization strategies.

• Lead process automation and operational efficiency initiatives.

• Manage end-to-end billing and revenue reconciliation processes.

• Understand and translate cross-functional bu...