Position Overview
The
Designer, Marketing Campaigns
delivers creative and engaging visuals across full-funnel campaigns—from awareness to engagement and conversion. With 5–8 years of experience, this role is responsible for conceptualising and crafting artwork across above-the-line (ATL) and below-the-line (BTL) channels, including OOH, print, digital, social, CRM, and integrated campaigns. The ideal candidate has a strong understanding of brand storytelling and large-scale campaign execution, while balancing newsroom dynamics. The Designer will work closely with editorial, creative, marketing, and performance teams to deliver campaign visuals that resonate across audience segments, platforms, locally and internationally.
Roles & Responsibilities 1. Campaign Art Direction and Design Collaborate with creative copywriters to translate campaign strategy and audience insights into clear, compelling campaign concepts across ATL, BTL, and digital-first executions. Develop key visuals and adapt for pr...