Position Overview
Join Spellbook as a GTM Analytics Lead, leveraging real-time data to fuel strategic decisions. Drive sustainable revenue strategies and enhance operational efficiency in this expert role.
You will play an essential part in connecting marketing activities to revenue outcomes, offering insights that not only inform decisions but also shape the future of growth strategies. Your analytical expertise will guide the exploration of acquisition channels and ensure that all marketing spends are effectively driving quality results.
Key Responsibilities:
• Measure and optimize GTM performance across functions
• Analyze acquisition channels for enhanced pipeline generation
• Tie marketing efforts to direct sales outcomes
• Build established reporting mechanisms for performance tracking
• Continuously surface insights for growth improvements
Requirements:
• 7–10+ years in analytics within a SaaS context
• Expertise in SQL and modern data stack utilization
• Comforta...