Customer Relationship Management (CRM) Analyst

Job Description

Summary of Work Activities and Responsibilities:

The Customer Relationship Management (CRM) Analyst supports the Office of University Development and Alumni Affairs (OUDAA) in strengthening data-driven engagement and relationship management with alumni, donors, and partners. The position ensures that the CRM system is effectively maintained, optimized, and used to guide strategies that advance fundraising, alumni relations, and development goals. The CRM Analyst collaborates with other OUDAA teams and relevant University offices to ensure that data integrity, reporting accuracy, and CRM-supported processes align with institutional objectives and compliance standards.

Main Duties and Responsibilities

I. CRM System Administration and Maintenanceiii

• Maintains and administers the OUDAA CRM database by ensuring its functionality, accura...