Job Title: Senior Digital Marketing Manager – Lending, Insurance & Mutual Funds

Location - Hyderabad

Experience - 5-10 Yrs

Responsibilities

• Develop and execute digital marketing strategy for lending, insurance, and mutual fund products.
• Plan and manage performance marketing campaigns across Google, Meta, YouTube, and affiliate channels.
• Drive lead generation, lower CAC, and improve conversion funnels.
• Build and optimize landing pages, ad creatives, and campaign messaging.
• Oversee SEO strategy: on-page, off-page, technical SEO, and keyword research.
• Manage marketing automation, CRM journeys, and remarketing flows.
• Track daily campaign performance, ROI, and product-wise cost metrics.
• Coordinate with Product, Tech, and Design teams for campaign requirements.
• Ensure marketing compl...