Drive innovative creative ideation and execution for the brand’s marketing, social campaigns, activations and content to achieve marketing goals
Develop, define, and be accountable for the end-to-end creative approach, including design, art direction, video motion graphics, AR/VR, gamification, AI-driven content solutions, partnerships and collaborations
Lead the exploration and implementation of AI tools and emerging technologies to enhance creative efficiency, personalization, content scalability and innovation across platforms
Ensure governance and best practices for the ethical, brand-safe and commercially effective use of AI in creative development and production workflows
Collaborate with functional and key market leads to create and drive content strategy across channels and media
Ensure creative excellence by managing and mentoring a team of designers and photographers to deliver a strong brand ...