We are looking for a Consumer Engagement Specialist who will report to the Latam Consumer Engagement and Dealer Marketing Manager, and who’ll be tasked with coordinating the marketing initiatives and projects for the Can-Am brand in Brazil. As part of your role, you’ll be significantly contributing to the organization's growth. You’ll be at the forefront of planning and executing the projects that are part of the local strategy supporting the full marketing funnel campaign.
**YOU’LL HAVE THE OPPORTUNITY TO**:
Deploy the full funnel 360º go to market plan in the region, including:
Paid media (digital and off-line).
Earned Media (partnerships, influencers and PR).
Owned media (social organic, CRM and Website).
Trade shows, events and brand activations.
Coordinate all marketing activities related to the Can-Am brand in Brazil, from planning to execution.
Work collaboratively with external agency partners to ensure effective execution on marketing initiatives.
Ma...