Position Overview
Furthermore, here at FFE we value our employees giving them the freedom to be creative and innovative. Having a great team spirit and people that are proud to work for a company that saves lives, our teams see the direct impact of their efforts in the daily operations.
Duties and Responsibilities
- Own the commercial growth plan across outreach, demand generation, win‑back, and channel, with clear quarterly targets for pipeline and revenue.
- Build and maintain the ideal customer profile and segmentation model, align personas to use cases, industries, and buying triggers.
- Design and run multi‑channel outreach programmes with Sales, including messaging, cadences, and conversion goals.
- Use VoC insights to refine positioning, pricing and packaging inputs, objection handling, and competitor differentiation.
- Own win‑back and reactivation strategy for lost and lapsed accounts in coordination with Sales.
- Develop and g...