Manage and maintain the social official accounts of CO, GT and other own tire brands on main social media platforms, according to company multi-brand business strategy
Develop and launch new social official accounts on promising social media platforms. Create high-quality social content regularly according specific content including but not limited to website, social media and EC platform with various creative form
Integrate and sort out current content materials of both product info and brand message of CO, GT and other own tire brands
Plan and organize Social/Marketing campaign according to specific communication direction and yearly business strategy.
Support seasonal digital campaign, including but not limited to content adaptation, communication on own media and website, social traffic drive to follow up digital campaign KPI achievement.