Flexible Work, Better Balance
Roles and Responsibilities
PRINCIPAL ACCOUNTABILITYManage Team of campaign managers to drive business through Digital push campaigns
Data Mining, cleansing, extraction from existing Databases on SQL
Create contextual product specific databases
Create Automated process for reporting and auto campaign trigger through Power BI
End to end process ownership from data selection to sales.
System automation for repetitive campaigns
Analyze campaign performance and take corrective actions to improve performance
Performance analysis basis historical data and create statistical models
Build propensity models to identify high performance customer segments
Develop campaign dashboard on Power BI for Senior Management presentation
Analyze campaign performanc...