Be the driving force behind Citigroup’s marketing efforts as a Program Management Lead Analyst. This role centers on campaign execution and analytics to enhance customer engagement and acquisition strategies.
Within Citigroup, you will partner with diverse teams to ensure that marketing campaigns are designed and implemented flawlessly. Your experience of 6 to 10 years in marketing within the financial services sector will empower you to manage project budgets and internal approvals effectively. Your adept problem-solving and communication skills will be critical in navigating complex deliverables that influence business performance.
Key Responsibilities:
• Partner with teams for comprehensive marketing campaign execution
• Develop and implement testing strategies for campaigns
• Analyze marketing performance to drive strategic recommendations
• Handle monthly budget reconciliation and vendor processes
• Safeguard Citigroup’s reputation by assessing risks
Requir...