Business Head – Digital
About the Role
Looking for a

Business Head – Digital

who will work closely with the founders to build and scale the

digital business from the ground up.

This is a high-ownership role with a direct impact on

revenue, growth strategy, and brand positioning . You will lead end-to-end digital growth across

D2C/e-commerce, performance marketing, and retention , while managing lean teams (freelancers/agencies).

Key Responsibilities
1. Digital Growth & Revenue Ownership
Own end-to-end online revenue and growth targets
Scale from 100 orders/day to a high-growth trajectory
Build and execute GTM strategy for D2C expansion
2. Performance Marketing & Channels
Lead paid channels (Meta, Google, etc.) and optimize CAC/LTV
Identify and scale new acquisition channels
3. Retention & Lifecycle Marketing
Drive repeat purchases via CRM, WhatsApp, email, and loyalty programs
Improve cus...