Category Strategist Family Dollar CMG Charlotte, NC Summary Serves as a category thought leader and retail advisor for the Everyday CMG business, responsible for translating shopper, category, and performance insights into actionable strategies that drive category growth and retailer success. Responsibilities 1.Develop Category Growth Strategy •Build insight-led, shopper-driven strategies to grow the total category and Hershey’s business inclusive of digital shelf •Identify growth opportunities across assortment, pricing, and merchandising •Support 3-year and annual plans using data-driven insights 2.Turn Insights into Action •Analyze and synthesize: •Business trends •Competitive dynamics •Shopper behavior •Financial performance •Convert insights into clear recommendations and solutions for Family Dollar 3.Act as a Trusted Retail Advisor: Provide objective, data-backed recommendations to Family Dollar utilizing assortment of insights to drive customer KPIs 4.Be the Subject Matte...