The role summary: Launch effectiveness (at region level): Ambition set up, Region’s commitment, Competition analysis, Marketing Mix (4 Ps), Sales enablement, Zonal introduction plan (Ella) NPIs Sales Performance of New Product Introductions (3-year Post RTS) Zonal business support: the Trusted advisor of the Region (Growth/Strategic initiatives, Product Localization Plan, Emerging businesses, simplification/ sustainability/ Efficiency programs/ Large project Deal support, Pricing strategy, SIOP) Alignment & Prioritization of offer roadmap and project Backlog with Zonal needs: the Voice of Market/Customers in front of all LOB functions. Lead handshake with Regions and LOB. Highlight & prioritize offer gaps, share market insights through continuous VOC’s. Key responsibilities in detail: Ensure launch activities are completed and updated in the zonal launch documents. Follow up with zonal team to gather forecasts and feedback on new product introductions. Monitor key competitors in the in...