JOB TITLE

Business Unit Director (Reporting into the Business Director)

KEY PURPOSE OF ROLE

The Business Unit Director is a strategic and operational leader of the Absa account within TBWA. They are ultimately accountable for driving business growth, creative excellence, and client satisfaction across all channels and partner relationships. The BUD ensures seamless TTL campaign delivery while fostering a high-performing, integrated team culture. 

RESPONSIBILITY / ACCOUNTABILITY         

Client Relationship Development       

Lead and maintain strong senior-level relationships with clients. Demonstrate strategic influence and business foresight.

Foster enduring partnerships that elevate the agency's status as a trusted advisor.

Deep understanding of clients’ evolving business needs, category dynamics, and cultural c...