SO WHAT THE HECK IS A BUSINESS DEVELOPMENT OFFICER?

Sales, my friend. Sales.

Business Development Officers are individuals who can make friends with potted plants. They have an inquisitive nature about the product or service that they're being asked to promote - and then go about becoming an expert and an Evangelist to anyone who might be remotely interested. They're not afraid to put that hand out there and introduce themselves. They develop relationships. They foster trust. And they follow up with their customers to make sure that we're meeting 110% of their needs.