Define and drive the product direction, roadmap, and success measures, ensuring alignment with business objectives, customer needs, and regulatory requirements.
Manage and prioritize the product backlog, translating business goals into well-defined features, user stories, and functional requirements.
Conduct business analysis activities including stakeholder workshops, process reviews, requirement gathering, and documentation of business and system needs.
Act as the bridge between business stakeholders, technology teams, UX/UI designers, QA, and other delivery partners to ensure clear communication and alignment.
Support Agile delivery activities such as sprint planning, backlog refinement, reviews, and retrospectives while ensuring priorities are clearly understood.
Collaborate with design teams to refine customer journeys, workflows, wireframes, and user experiences.