They execute on the Brand positioning across products, services and innovations that are launching, ensuring consistent delivery and execution of the Brand strategy which is brought to life through ‘on Brand’ positioning, messaging and creative execution.

The Brand Manager focuses on the supervision of the creative agency(s) , who develop and deliver effective Vodafone communications in line with the Brand strategy, promote and maintain the Brand image, manage the media plans in order to support brand and commercial priorities to include driving target achievement and increasing Brand value

Key Accountabilities/responsibilities And Decision Ownership