About the TeamThe Brand Marketing team drives impactful campaigns and integrated marketing initiatives that strengthen TikTok Shop brand presence, user engagement, and business growth. Working closely with cross-functional teams across content, media, CRM, creative, and commercial functions, the team plays a key role in shaping how users experience and connect with the platform. We are looking for a highly driven and creative marketing professional who is passionate about brand campaigns, platform growth, and consumer marketing in a fast-paced digital ecosystem. Responsibilities
Brand Campaign Planning & Execution
- Support the development and execution of annual brand marketing initiatives and integrated campaign strategies aligned with business and marketing objectives.
- Drive end-to-end campaign execution across multiple channels including digital, social media, CRM, content, and platform traffic initiatives.
- Collaborate with internal stakeholders to develop creative ...