Position Overview
JOB SUMMARY:
The Brand Manager is a member of Truth Initiative’s Marketing Department, a team which directs all marketing initiatives for the organization and EX Program – our industry leading resource that helps people quit nicotine addiction. The Brand Manager will play a key role in executing digital and social campaigns for EX Program, particularly in the influencer and partnerships space. EX Program’s collective of “quitting influencers” ranges from micro to mega/VIP talent, all of whom create content with the purpose of encouraging others to quit nicotine. The ideal candidate for this role is highly organized, in tune with youth and young adult culture, and can quickly adapt to performance analysis and insights.
DUTIES/RESPONSIBILITIES (*ESSENTIAL DUTIES):
+ Represent Truth Initiative organization and EX Program brand with external partners, including agency partners, talent, clients, etc.*
+ Manage production of influencer and partner ...