Position Overview
Our Power Fashion family is looking for a talented Brand Manager to grow brand love and win market share through marketing activities in line with the divisional strategy to deliver key marketing imperatives. Plan, execute, and coordinate merchant aligned marketing calendar to support product sales in-store and achieve overall strategic targets, establish a strong, loyal customer base, and grow brand love.
Brand Marketing Communication
Create and execute annual customer-centric, 360-degree strategic marketing calendar which attends to the sales funnel. Informed by Brand, Merchandise Dept, seasonal product trends, shopper behaviour, research insights, current trade and opportunities.
Project Management
Project manage the delivery of coordinated monthly campaigns: brief generation, product handovers, oversee strategic content creation (internal / agency), ensuring innovative on-brand and consistent communication through relevant media ch...