About the Role

We are seeking a strategic and hands‑on Marketing Lead to take charge of our brand marketing,public relations, and data‑driven growth initiatives. This role is ideal for someone who thrives in a fast‑paced F&B environment, understands local consumers, and can turn insights into compelling campaigns. You will play a key role in shaping the brand, growing its presence, and supporting business expansion.

Key Responsibilities

1. Brand Strategy & Integrated Marketing

• Define the brand’s core value and build a compelling identity for a growing F&B chain
• Develop and execute annual marketing plans to strengthen brand awareness and customer affinity
• Lead planning and execution of campaigns for product launches, festive promotions, and brand culture initiatives
• Oversee content creation across social media, video, advertising, and in‑store materials
• Manage both internal and external res...